Pass It For Impact
Client: Milkywire
Brief:
Create an ambassador kit for school kids in order to spread the Milkywire message among students aged 18-24, in order to generate downloads of the Milkywire app.
Solution:
Pass it for impact is a movement, recognising and celebrating that small acts can make big impact.An award will be given to students across the world who do good for our planet. Once received, the recipient will be prompted to pass it on to a fellow, earth lover. To find ambassadors for Milkywire, and enable them to start an organic spread of the Milkywire message.
